diff --git a/shakers.cabal b/shakers.cabal
--- a/shakers.cabal
+++ b/shakers.cabal
@@ -1,5 +1,5 @@
 name:                  shakers
-version:               0.0.10
+version:               0.0.11
 synopsis:              Shake helpers.
 description:           Primitive helpers for Shake files.
 homepage:              https://github.com/swift-nav/shakers
diff --git a/src/Development/Shakers.hs b/src/Development/Shakers.hs
--- a/src/Development/Shakers.hs
+++ b/src/Development/Shakers.hs
@@ -46,6 +46,7 @@
   , getHashedVersion
   , stackRules
   , cabalRules
+  , dbRules
   , dockerRules
   , shakeMain
   ) where
@@ -449,6 +450,14 @@
     stack_ [ "sdist" ]
     stack_ [ "upload", ".", "--no-signature" ]
 
+-- | Database rules
+--
+dbRules :: Rules ()
+dbRules =
+  -- | schema:apply
+  --
+  phony "schema:apply" $
+    schemaApply_ [ "--dir", "schema/migrations" ]
 
 -- | Docker rules.
 --