diff --git a/CHANGELOG.md b/CHANGELOG.md
new file mode 100644
--- /dev/null
+++ b/CHANGELOG.md
@@ -0,0 +1,5 @@
+# Revision history for ema-generics
+
+## 0.10.0.0 (2022-11-20)
+
+- Split from `ema` package
diff --git a/LICENSE b/LICENSE
new file mode 100644
--- /dev/null
+++ b/LICENSE
@@ -0,0 +1,661 @@
+                    GNU AFFERO GENERAL PUBLIC LICENSE
+                       Version 3, 19 November 2007
+
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+ALL NECESSARY SERVICING, REPAIR OR CORRECTION.
+
+  16. Limitation of Liability.
+
+  IN NO EVENT UNLESS REQUIRED BY APPLICABLE LAW OR AGREED TO IN WRITING
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+SUCH DAMAGES.
+
+  17. Interpretation of Sections 15 and 16.
+
+  If the disclaimer of warranty and limitation of liability provided
+above cannot be given local legal effect according to their terms,
+reviewing courts shall apply local law that most closely approximates
+an absolute waiver of all civil liability in connection with the
+Program, unless a warranty or assumption of liability accompanies a
+copy of the Program in return for a fee.
+
+                     END OF TERMS AND CONDITIONS
+
+            How to Apply These Terms to Your New Programs
+
+  If you develop a new program, and you want it to be of the greatest
+possible use to the public, the best way to achieve this is to make it
+free software which everyone can redistribute and change under these terms.
+
+  To do so, attach the following notices to the program.  It is safest
+to attach them to the start of each source file to most effectively
+state the exclusion of warranty; and each file should have at least
+the "copyright" line and a pointer to where the full notice is found.
+
+    <one line to give the program's name and a brief idea of what it does.>
+    Copyright (C) <year>  <name of author>
+
+    This program is free software: you can redistribute it and/or modify
+    it under the terms of the GNU Affero General Public License as published
+    by the Free Software Foundation, either version 3 of the License, or
+    (at your option) any later version.
+
+    This program is distributed in the hope that it will be useful,
+    but WITHOUT ANY WARRANTY; without even the implied warranty of
+    MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE.  See the
+    GNU Affero General Public License for more details.
+
+    You should have received a copy of the GNU Affero General Public License
+    along with this program.  If not, see <https://www.gnu.org/licenses/>.
+
+Also add information on how to contact you by electronic and paper mail.
+
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+interface could display a "Source" link that leads users to an archive
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+
+  You should also get your employer (if you work as a programmer) or school,
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+For more information on this, and how to apply and follow the GNU AGPL, see
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diff --git a/README.md b/README.md
new file mode 100644
--- /dev/null
+++ b/README.md
@@ -0,0 +1,3 @@
+# ema-generics
+
+Generic deriving for Ema routes: https://ema.srid.ca/guide/route/generic
diff --git a/ema-generics.cabal b/ema-generics.cabal
new file mode 100644
--- /dev/null
+++ b/ema-generics.cabal
@@ -0,0 +1,129 @@
+cabal-version:      2.4
+name:               ema-generics
+version:            0.10.0.0
+license:            AGPL-3.0-only
+copyright:          2022 Sridhar Ratnakumar
+maintainer:         srid@srid.ca
+author:             Sridhar Ratnakumar
+category:           Web
+synopsis:           Generic deriving for Ema routes
+bug-reports:        https://github.com/srid/ema/issues
+homepage:           https://ema.srid.ca/
+description:        Generic deriving for Ema routes
+extra-source-files:
+  CHANGELOG.md
+  LICENSE
+  README.md
+
+common extensions
+  default-extensions:
+    NoStarIsType
+    BangPatterns
+    ConstraintKinds
+    DataKinds
+    DeriveDataTypeable
+    DeriveFoldable
+    DeriveFunctor
+    DeriveGeneric
+    DeriveLift
+    DeriveTraversable
+    DerivingStrategies
+    DerivingVia
+    EmptyCase
+    EmptyDataDecls
+    EmptyDataDeriving
+    ExistentialQuantification
+    ExplicitForAll
+    FlexibleContexts
+    FlexibleInstances
+    GADTSyntax
+    GeneralisedNewtypeDeriving
+    ImportQualifiedPost
+    KindSignatures
+    LambdaCase
+    MultiParamTypeClasses
+    MultiWayIf
+    NumericUnderscores
+    OverloadedStrings
+    PolyKinds
+    PostfixOperators
+    RankNTypes
+    ScopedTypeVariables
+    StandaloneDeriving
+    StandaloneKindSignatures
+    TupleSections
+    TypeApplications
+    TypeFamilies
+    TypeOperators
+    ViewPatterns
+
+library
+  import:           extensions
+
+  -- Modules included in this executable, other than Main.
+  -- other-modules:
+
+  -- LANGUAGE extensions used by modules in this package.
+  -- other-extensions:
+  build-depends:
+    , base              >=4.13.0.0 && <4.17.0.0.0
+    , ema
+    , generic-optics
+    , generics-sop
+    , optics-core
+    , relude            >=1.0
+    , sop-core
+    , template-haskell
+
+  mixins:
+    base hiding (Prelude),
+    relude (Relude as Prelude, Relude.Container.One),
+    relude
+
+  ghc-options:
+    -Wall -Wincomplete-record-updates -Wincomplete-uni-patterns
+    -Wmissing-deriving-strategies -Wunused-foralls -Wunused-foralls
+    -fprint-explicit-foralls -fprint-explicit-kinds
+    -fprint-potential-instances
+
+  exposed-modules:
+    Ema.Route.Generic
+    Ema.Route.Generic.RGeneric
+    Ema.Route.Generic.SubModel
+    Ema.Route.Generic.SubRoute
+    Ema.Route.Generic.TH
+    Ema.Route.Generic.Verification
+
+  other-modules:    GHC.TypeLits.Extra
+
+  if impl(ghc >=9.2)
+    other-modules:
+      Ema.Route.Generic.Example
+      GHC.TypeLits.Extra.Symbol
+
+  hs-source-dirs:   src
+  default-language: Haskell2010
+
+  if impl(ghc >=8.10)
+    ghc-options: -Wunused-packages
+
+test-suite test-type-errors
+  import:           extensions
+  build-depends:
+    , base
+    , ema
+    , ema-generics
+    , generics-sop
+    , raw-strings-qq
+    , template-haskell
+    , text
+    , url-slug
+
+  other-modules:    Deriving
+  type:             exitcode-stdio-1.0
+  main-is:          Spec.hs
+  hs-source-dirs:   test/type-errors
+  default-language: Haskell2010
+
+  if impl(ghc >=8.10)
+    ghc-options: -Wunused-packages
diff --git a/src/Ema/Route/Generic.hs b/src/Ema/Route/Generic.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic.hs
@@ -0,0 +1,164 @@
+{-# LANGUAGE DeriveAnyClass #-}
+{-# LANGUAGE UndecidableInstances #-}
+{-# LANGUAGE UndecidableSuperClasses #-}
+
+module Ema.Route.Generic (
+  -- * Generic deriving types
+  GenericRoute (GenericRoute),
+  HasSubRoutes,
+  HasSubModels,
+  WithModel,
+  WithSubRoutes,
+  WithSubModels,
+
+  -- * Customizing generic deriving
+  GenericRouteOpt (..),
+
+  -- * Handy functions
+  subModels,
+
+  -- * Export these for DerivingVia coercion representations
+  FileRoute (FileRoute),
+  FolderRoute (FolderRoute),
+) where
+
+import Ema.Route.Class (IsRoute (..))
+import Ema.Route.Generic.RGeneric
+import Ema.Route.Generic.SubModel as X
+import Ema.Route.Generic.SubRoute as X
+import Ema.Route.Generic.Verification
+import Ema.Route.Lib.File (FileRoute (FileRoute))
+import Ema.Route.Lib.Folder (FolderRoute (FolderRoute))
+import Ema.Route.Lib.Multi (MultiModel, MultiRoute)
+import Ema.Route.Prism.Type (mapRoutePrism)
+import GHC.Generics qualified as GHC
+import Generics.SOP (All, I (..), NP)
+import Optics.Core (ReversibleOptic (re), coercedTo, equality, review, (%))
+import Prelude hiding (All, Generic)
+
+-- | DerivingVia type to generically derive `IsRoute`
+newtype GenericRoute r (opts :: [Type]) = GenericRoute r
+  deriving stock (GHC.Generic)
+
+{- | Associate the route with the given model type.
+
+ Default: `()`
+-}
+data WithModel (r :: Type)
+
+{- | Specify isomorphic types to delegate sub-route behaviour. Usually this is identical to the route product type.
+
+    The isomorphism is specified by @Coercible@.
+
+    The default implementation uses @FileRoute@ for terminal routes, and
+    @FolderRoute@ (with constructor prefix stripped) for wrapping sub-routes types.
+-}
+data WithSubRoutes (subRoutes :: [Type])
+
+{- | Specify the @Data.Generics.Product.Any.HasAny@ selector type for sub models
+
+  Note: if the selector is a @Symbol@ you must wrap it in a @Proxy@.
+-}
+data WithSubModels (subModels :: [Type])
+
+{- | Typeclass to control `GenericRoute` behaviour.
+
+  The `FooM` type enables users to define their type optionally, whose default
+  is specified in the `Foo` type family (further below).
+
+  You can define your own options, for example:
+
+  @
+    data MySubRoutes
+    instance GenericRouteOpt r MySubRoutes where
+      type
+        OptSubRoutesM r MySubRoutes =
+          'Just (GSubRoutes (RDatatypeName r) (RConstructorNames r) (RCode r))
+  @
+
+  And use it as:
+
+  > deriving via (GenericRoute MyRoute '[MySubRoutes])
+-}
+class GenericRouteOpt (r :: Type) (opt :: Type) where
+  type OptModelM r opt :: Maybe Type
+  type OptModelM r opt = 'Nothing
+  type OptSubRoutesM r opt :: Maybe [Type]
+  type OptSubRoutesM r opt = 'Nothing
+  type OptSubModelsM r opt :: Maybe [Type]
+  type OptSubModelsM r opt = 'Nothing
+
+instance GenericRouteOpt r (WithModel t) where
+  type OptModelM r (WithModel t) = 'Just t
+instance GenericRouteOpt r (WithSubRoutes t) where
+  type OptSubRoutesM r (WithSubRoutes t) = 'Just t
+instance GenericRouteOpt r (WithSubModels t) where
+  type OptSubModelsM r (WithSubModels t) = 'Just t
+
+type family OptModel r (opts :: [Type]) :: Type where
+  OptModel r '[] = ()
+  OptModel r (opt ': opts) = FromMaybe (OptModel r opts) (OptModelM r opt)
+
+type family OptSubRoutes r (opts :: [Type]) :: [Type] where
+  OptSubRoutes r '[] = GSubRoutes (RDatatypeName r) (RConstructorNames r) (RCode r)
+  OptSubRoutes r (opt ': opts) = FromMaybe (OptSubRoutes r opts) (OptSubRoutesM r opt)
+
+type family OptSubModels r (opts :: [Type]) :: [Type] where
+  OptSubModels r '[] = MultiModel (SubRoutes r)
+  OptSubModels r (opt ': opts) = FromMaybe (OptSubModels r opts) (OptSubModelsM r opt)
+
+type family FromMaybe (def :: a) (maybe :: Maybe a) :: a where
+  FromMaybe def 'Nothing = def
+  FromMaybe def ( 'Just a) = a
+
+type GenericRouteOpts r opts = All (GenericRouteOpt r) opts
+
+instance
+  ( GenericRouteOpts r opts
+  , RGeneric r
+  , ValidSubRoutes r (OptSubRoutes r opts)
+  ) =>
+  HasSubRoutes (GenericRoute r opts)
+  where
+  type SubRoutes (GenericRoute r opts) = OptSubRoutes r opts
+
+instance
+  ( VerifyModels
+      (RouteModel (GenericRoute r opts))
+      (MultiModel (SubRoutes (GenericRoute r opts)))
+      (OptSubModels r opts)
+  , VerifyRoutes (RCode r) (SubRoutes (GenericRoute r opts))
+  , GSubModels (RouteModel (GenericRoute r opts)) (MultiModel (OptSubRoutes r opts)) (OptSubModels r opts)
+  , HasSubRoutes (GenericRoute r opts)
+  , GenericRouteOpts r opts
+  ) =>
+  HasSubModels (GenericRoute r opts)
+  where
+  subModels m =
+    gsubModels @_ @(RouteModel (GenericRoute r opts))
+      @(MultiModel (SubRoutes (GenericRoute r opts)))
+      @(OptSubModels r opts)
+      m
+
+instance
+  ( VerifyRoutes (RCode r) (SubRoutes (GenericRoute r opts))
+  , HasSubRoutes r
+  , HasSubModels r
+  , ValidSubRoutes r (SubRoutes r)
+  , RGeneric r
+  , mr ~ MultiRoute (SubRoutes r)
+  , mm ~ MultiModel (SubRoutes r)
+  , RouteModel r ~ OptModel r opts
+  , RouteModel mr ~ NP I mm
+  , IsRoute mr
+  , GenericRouteOpts r opts
+  ) =>
+  IsRoute (GenericRoute r opts)
+  where
+  type RouteModel (GenericRoute r opts) = OptModel r opts
+  routePrism =
+    routePrism @mr
+      & mapRoutePrism equality (re (subRoutesIso @r) % coercedTo) (subModels @r)
+  routeUniverse m =
+    GenericRoute . review subRoutesIso
+      <$> routeUniverse (subModels @r m)
diff --git a/src/Ema/Route/Generic/Example.hs b/src/Ema/Route/Generic/Example.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic/Example.hs
@@ -0,0 +1,159 @@
+{-# LANGUAGE AllowAmbiguousTypes #-}
+{-# LANGUAGE DeriveAnyClass #-}
+{-# LANGUAGE TemplateHaskell #-}
+{-# LANGUAGE UndecidableInstances #-}
+
+module Ema.Route.Generic.Example where
+
+import Data.Generics.Sum.Any (AsAny (_As))
+import Data.SOP (I (..), NP (..))
+import Ema
+import Ema.Asset qualified as Asset
+import Ema.Route.Generic
+import Ema.Route.Generic.TH
+import Generics.SOP qualified as SOP
+import Generics.SOP.TH qualified as SOP
+import Optics.Core ((%))
+import Optics.Prism (prism')
+
+-- ----------
+-- Examples
+-- ----------
+
+type M = (Int, Int, String)
+
+data R = R_Index | R_Foo | R_Bar NumRoute | R_Bar2 NumRoute
+  deriving stock (Show, Eq, Generic)
+  deriving anyclass (SOP.Generic, SOP.HasDatatypeInfo)
+  deriving (HasSubRoutes, IsRoute) via (GenericRoute R '[WithModel M])
+
+-- We must derive this manually due to ambiguity in field types (Int)
+instance HasSubModels R where
+  subModels (a, b, _) =
+    I () :* I () :* I a :* I b :* Nil
+
+data NumRoute = NumRoute
+  deriving stock (Show, Eq, Generic)
+
+instance IsRoute NumRoute where
+  type RouteModel NumRoute = Int
+  routePrism n =
+    let fp = show n <> ".html"
+     in toPrism_ $
+          prism' (const fp) $ \s -> do
+            guard $ s == fp
+            pure NumRoute
+  routeUniverse _ = [NumRoute]
+
+instance EmaSite R where
+  siteInput _ () = pure $ pure (42, 21, "inner")
+  siteOutput _ m r = pure $ Asset.AssetGenerated Asset.Html $ show r <> show m
+
+-- --warnings -c "cabal repl ema -f with-examples" -T Ema.Route.Generic.main  --setup ":set args gen /tmp"
+main :: IO ()
+main = Ema.runSite_ @R ()
+
+-- ---
+-- Let's try defining a top-level route using `R` to see how EmaSite instances compose.
+-- --
+
+type TM = (M, String)
+
+data TR = TR_Index | TR_Inner R
+  deriving stock (Show, Eq, Generic)
+  deriving anyclass (SOP.Generic, SOP.HasDatatypeInfo)
+  deriving (HasSubRoutes, HasSubModels, IsRoute) via (GenericRoute TR '[WithModel TM])
+
+instance EmaSite TR where
+  siteInput x () = do
+    m1 <- siteInput @R x ()
+    pure $ fmap (,"TOP") m1
+  siteOutput rp m = \case
+    r@TR_Index ->
+      pure $ Asset.AssetGenerated Asset.Html $ show r <> show m
+    TR_Inner r ->
+      -- Might as well provide a `innerSiteOutput (_As @TR_Inner)`?
+      siteOutput @R (rp % _As @"TR_Inner") (trInnerModel m) r
+    where
+      trInnerModel model =
+        let I () :* I m' :* Nil = subModels @TR model
+         in m'
+
+mainTop :: IO ()
+mainTop = Ema.runSite_ @TR ()
+
+-- ---
+-- Ensure that the constant model case (simple one) still works
+-- --
+
+type M2 = (Int, String)
+
+data R2 = R2_Index | R2_Foo | R2_Bar BarRoute | R2_Bar2 BarRoute
+  deriving stock (Show, Eq, Generic)
+  deriving anyclass (SOP.Generic, SOP.HasDatatypeInfo)
+  deriving (HasSubRoutes, HasSubModels, IsRoute) via (GenericRoute R2 '[WithModel M2])
+
+data BarRoute = BarRoute
+  deriving stock (Show, Eq, Generic)
+  deriving anyclass (SOP.Generic, SOP.HasDatatypeInfo)
+  deriving (HasSubRoutes, HasSubModels, IsRoute) via (GenericRoute BarRoute '[WithModel M2])
+
+instance EmaSite R2 where
+  siteInput _ () = pure $ pure (21, "inner")
+  siteOutput _ m r = pure $ Asset.AssetGenerated Asset.Html $ show r <> show m
+
+mainConst :: IO ()
+mainConst = Ema.runSite_ @R2 ()
+
+-- ---
+-- Ensure deriveIsRoute works with (partial) subroutes
+-- --
+
+data M3
+  = M3
+  deriving stock (Eq, Show, Generic)
+
+data R3
+  = R3_Sub R3_SubR
+  | R3_Index
+
+data R3_SubR
+  = R3_SubR
+  deriving stock (Show, Eq, Ord, Generic)
+  deriving anyclass (SOP.Generic, SOP.HasDatatypeInfo)
+  deriving
+    (HasSubRoutes, HasSubModels, IsRoute)
+    via ( GenericRoute
+            R3_SubR
+            '[ WithSubRoutes
+                '[ FileRoute "example.html"
+                 ]
+             ]
+        )
+
+SOP.deriveGeneric ''R3
+deriveIsRoute
+  ''R3
+  [t|
+    [ WithModel M3
+    , WithSubRoutes
+        [ R3_SubR
+        , ()
+        ]
+    ]
+    |]
+
+-- ---
+-- Ensure deriveIsRoute works in a no-subroute case
+-- --
+
+data M4
+  = M4
+  deriving stock (Eq, Show, Generic)
+
+data R4
+  = R4_Index
+  | R3_About
+
+SOP.deriveGeneric ''R4
+deriveIsRoute ''R4 [t|'[WithModel M4]|]
diff --git a/src/Ema/Route/Generic/RGeneric.hs b/src/Ema/Route/Generic/RGeneric.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic/RGeneric.hs
@@ -0,0 +1,99 @@
+{-# LANGUAGE UndecidableInstances #-}
+{-# LANGUAGE UndecidableSuperClasses #-}
+
+module Ema.Route.Generic.RGeneric (
+  RGeneric (RCode, rfrom, rto),
+  RHasDatatypeInfo (RDatatypeName, RConstructorNames),
+) where
+
+import GHC.TypeLits (ErrorMessage (Text), TypeError)
+import GHC.TypeLits.Extra (Impossible (impossible), TypeErr)
+import Generics.SOP
+import Generics.SOP.Type.Metadata qualified as SOPM
+import Prelude hiding (All, Generic)
+
+-- | Like `Generic` but for Route types only.
+class (Generic r, HasDatatypeInfo r) => RGeneric r where
+  type RCode r :: [Type]
+  rfrom :: r -> NS I (RCode r)
+  rto :: NS I (RCode r) -> r
+
+class (RGeneric r, HasDatatypeInfo r) => RHasDatatypeInfo r where
+  type RDatatypeName r :: SOPM.DatatypeName
+  type RConstructorNames r :: [SOPM.ConstructorName]
+
+instance (Generic r, HasDatatypeInfo r, RGeneric' (Code r), All RouteNP (Code r)) => RGeneric r where
+  type RCode r = RCode' (Code r)
+  rfrom = rfrom' @(Code r) . unSOP . from
+  rto = to . SOP . rto' @(Code r)
+
+instance (RGeneric r, HasDatatypeInfo r) => RHasDatatypeInfo r where
+  type RDatatypeName r = RDatatypeName' (DatatypeInfoOf r)
+  type RConstructorNames r = RConstructorNames' (DatatypeInfoOf r)
+
+class RGeneric' (xss :: [[Type]]) where
+  type RCode' xss :: [Type]
+  rfrom' :: NS (NP I) xss -> NS I (RCode' xss)
+  rto' :: NS I (RCode' xss) -> NS (NP I) xss
+
+instance RGeneric' '[] where
+  type RCode' '[] = '[]
+  rfrom' = \case {}
+  rto' = \case {}
+
+instance (RGeneric' xss, RouteNP xs) => RGeneric' (xs ': xss) where
+  type RCode' (xs ': xss) = RouteNPType xs ': RCode' xss
+  rfrom' = \case
+    Z routeNP -> Z $ I $ fromRouteNP routeNP
+    S rest -> S $ rfrom' @xss rest
+  rto' = \case
+    Z (I t) -> Z $ toRouteNP t
+    S rest -> S $ rto' @xss rest
+
+type family RDatatypeName' (info :: SOPM.DatatypeInfo) :: SOPM.DatatypeName where
+  RDatatypeName' ( 'SOPM.ADT _ name _ _) =
+    name
+  RDatatypeName' ( 'SOPM.Newtype _ name _) =
+    name
+
+type family RConstructorNames' (info :: SOPM.DatatypeInfo) :: [SOPM.ConstructorName] where
+  RConstructorNames' ( 'SOPM.ADT _ _ constrs _) =
+    GetConstructorNames constrs
+  RConstructorNames' ( 'SOPM.Newtype _ _ constr) =
+    '[GetConstructorName constr]
+
+type family GetConstructorName (info :: SOPM.ConstructorInfo) :: SOPM.ConstructorName where
+  GetConstructorName ( 'SOPM.Constructor name) =
+    name
+  GetConstructorName ( 'SOPM.Infix name _ _) =
+    name
+  GetConstructorName ( 'SOPM.Record name _) =
+    name
+
+type family GetConstructorNames (infos :: [SOPM.ConstructorInfo]) :: [SOPM.ConstructorName] where
+  GetConstructorNames '[] = '[]
+  GetConstructorNames (x ': xs) = GetConstructorName x ': GetConstructorNames xs
+
+{- | Class of `NP` that can be used in a route tyupe.
+
+    Ensures that the constructor can have 0 or 1 products only.
+-}
+class RouteNP (xs :: [Type]) where
+  type RouteNPType xs :: Type
+  fromRouteNP :: NP I xs -> RouteNPType xs
+  toRouteNP :: RouteNPType xs -> NP I xs
+
+instance RouteNP '[] where
+  type RouteNPType '[] = ()
+  fromRouteNP Nil = ()
+  toRouteNP () = Nil
+
+instance RouteNP (x ': '[]) where
+  type RouteNPType (x ': '[]) = x
+  fromRouteNP (I x :* Nil) = x
+  toRouteNP x = I x :* Nil
+
+instance (TypeErr ( 'Text "MultiRoute: too many arguments")) => RouteNP (x ': x' ': xs) where
+  type RouteNPType (x ': x' ': xs) = TypeError ( 'Text "MultiRoute: too many arguments")
+  fromRouteNP _ = impossible
+  toRouteNP _ = impossible
diff --git a/src/Ema/Route/Generic/SubModel.hs b/src/Ema/Route/Generic/SubModel.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic/SubModel.hs
@@ -0,0 +1,42 @@
+{-# LANGUAGE AllowAmbiguousTypes #-}
+{-# LANGUAGE UndecidableInstances #-}
+{-# OPTIONS_GHC -Wno-orphans #-}
+
+module Ema.Route.Generic.SubModel (
+  HasSubModels (subModels),
+  -- DerivingVia types
+  GSubModels (..),
+) where
+
+import Data.Generics.Product (HasAny (the))
+import Ema.Route.Class (IsRoute (RouteModel))
+import Ema.Route.Generic.SubRoute (HasSubRoutes (SubRoutes))
+import Ema.Route.Lib.Multi (MultiModel)
+import Generics.SOP (I (..), NP (Nil, (:*)))
+import Optics.Core (united, view)
+import Prelude hiding (All)
+
+class HasSubRoutes r => HasSubModels r where
+  -- | Break the model into a list of sub-models used correspondingly by the sub-routes.
+  subModels :: RouteModel r -> NP I (MultiModel (SubRoutes r))
+
+class GSubModels m (ms :: [Type]) (lookups :: [k]) where
+  gsubModels :: m -> NP I ms
+
+instance GSubModels m '[] '[] where
+  gsubModels _ = Nil
+
+instance
+  {-# OVERLAPPING #-}
+  (HasAny s m m t t, GSubModels m ms ss) =>
+  GSubModels m (t ': ms) (s ': ss)
+  where
+  gsubModels m = I (view (the @s @m @_ @t @_) m) :* gsubModels @_ @m @ms @ss m
+
+-- Useful instances to support varied types in `WithSubModels` list.
+
+instance {-# OVERLAPPING #-} HasAny () s s () () where
+  the = united
+
+instance HasAny sel s t a b => HasAny (Proxy sel) s t a b where
+  the = the @sel
diff --git a/src/Ema/Route/Generic/SubRoute.hs b/src/Ema/Route/Generic/SubRoute.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic/SubRoute.hs
@@ -0,0 +1,113 @@
+{-# LANGUAGE AllowAmbiguousTypes #-}
+{-# LANGUAGE CPP #-}
+{-# LANGUAGE DefaultSignatures #-}
+{-# LANGUAGE UndecidableInstances #-}
+
+module Ema.Route.Generic.SubRoute (
+  HasSubRoutes (SubRoutes),
+  subRoutesIso,
+  -- DerivingVia types
+  GSubRoutes,
+  gtoSubRoutes,
+  gfromSubRoutes,
+  ValidSubRoutes,
+) where
+
+import Data.SOP.Constraint (AllZipF)
+import Data.SOP.NS (trans_NS)
+import Ema.Route.Generic.RGeneric (RGeneric (..))
+import Ema.Route.Lib.Multi (MultiRoute)
+import GHC.TypeLits (AppendSymbol, Symbol)
+#if MIN_VERSION_GLASGOW_HASKELL(9,2,0,0)
+import GHC.TypeLits.Extra.Symbol (StripPrefix, ToLower)
+import Ema.Route.Lib.File (FileRoute)
+import Ema.Route.Lib.Folder (FolderRoute)
+#else 
+import GHC.TypeLits
+#endif
+import Generics.SOP (All, I (..), NS, SameShapeAs, Top, unI)
+import Generics.SOP.Type.Metadata qualified as SOPM
+import Optics.Core (Iso', iso)
+import Prelude hiding (All)
+
+{- | HasSubRoutes is a class of routes with an underlying MultiRoute (and MultiModel) representation.
+
+ The idea is that by deriving HasSubRoutes (and HasSubModels), we get IsRoute for free (based on MultiRoute).
+
+ TODO: Rename this class, or change the API.
+-}
+class HasSubRoutes r where
+  -- | The sub-routes in the `r` (for each constructor).
+  type SubRoutes r :: [Type]
+
+subRoutesIso ::
+  forall r.
+  ( RGeneric r
+  , HasSubRoutes r
+  , ValidSubRoutes r (SubRoutes r)
+  ) =>
+  Iso' r (MultiRoute (SubRoutes r))
+subRoutesIso =
+  iso (gtoSubRoutes @r . rfrom) (rto . gfromSubRoutes @r)
+
+gtoSubRoutes ::
+  forall r subRoutes.
+  ( RGeneric r
+  , ValidSubRoutes r subRoutes
+  ) =>
+  NS I (RCode r) ->
+  MultiRoute subRoutes
+gtoSubRoutes = trans_NS (Proxy @Coercible) (I . coerce . unI)
+
+gfromSubRoutes ::
+  forall r subRoutes.
+  ( RGeneric r
+  , ValidSubRoutes r subRoutes
+  ) =>
+  MultiRoute subRoutes ->
+  NS I (RCode r)
+gfromSubRoutes = trans_NS (Proxy @Coercible) (I . coerce . unI)
+
+-- | @subRoutes@ are valid sub-routes of @r@
+type ValidSubRoutes r subRoutes =
+  ( SameShapeAs (RCode r) subRoutes
+  , SameShapeAs subRoutes (RCode r)
+  , All Top (RCode r)
+  , All Top subRoutes
+  , AllZipF Coercible (RCode r) subRoutes
+  , AllZipF Coercible subRoutes (RCode r)
+  )
+
+#if MIN_VERSION_GLASGOW_HASKELL(9,2,0,0)
+type family GSubRoutes (name :: SOPM.DatatypeName) (constrs :: [SOPM.ConstructorName]) (xs :: [Type]) :: [Type] where
+  GSubRoutes _ _ '[] = '[]
+  GSubRoutes name (c ': cs) (() ': xs) =
+    -- TODO: The .html suffix part should be overridable.
+    FileRoute (Constructor2RoutePath name c ".html")
+      ': GSubRoutes name cs xs
+  GSubRoutes name (c ': cs) (x ': xs) =
+    FolderRoute (Constructor2RoutePath name c "") x
+      ': GSubRoutes name cs xs
+
+type family
+  Constructor2RoutePath
+    (name :: SOPM.DatatypeName)
+    (constr :: SOPM.ConstructorName)
+    (suffix :: Symbol) ::
+    Symbol
+  where
+  Constructor2RoutePath name constr suffix =
+    AppendSymbol
+      ( -- Instead of ToLower we want Camel2Kebab here, ideally.
+        -- So that `Foo_BarQux` encodes to bar-qux instead of barqux.
+        ToLower
+          ( StripPrefix
+              (AppendSymbol name "_")
+              constr
+          )
+      )
+      suffix
+#else 
+type family GSubRoutes (name :: SOPM.DatatypeName) (constrs :: [SOPM.ConstructorName]) (xs :: [Type]) :: [Type] where
+  GSubRoutes _ _ _ = TypeError ('Text "GHC 9.2 is required for anyclass deriving of HasSubRoutes")
+#endif
diff --git a/src/Ema/Route/Generic/TH.hs b/src/Ema/Route/Generic/TH.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic/TH.hs
@@ -0,0 +1,44 @@
+{-# LANGUAGE TemplateHaskell #-}
+
+module Ema.Route.Generic.TH (
+  -- * Main TH
+  deriveIsRoute,
+
+  -- * Convenient re-exports
+  deriveGeneric,
+  module X,
+) where
+
+import Ema.Route.Class (IsRoute)
+import Ema.Route.Generic as X
+import Generics.SOP.TH (deriveGeneric)
+import Language.Haskell.TH
+
+{- | @deriveIsRoute route model subroutes@ derives 'HasSubRoutes', 'HasSubModels', and 'IsRoute' for the given @route@.
+
+Subroutes are optionally supplied, but if they are then the length of the list must be the same as the number of
+constructors in @route@.
+
+TODO: Add TypeErrors to catch mismatched 'WithSubRoutes' list shapes at the generic deriving level?
+-}
+deriveIsRoute :: Name -> TypeQ -> Q [Dec]
+deriveIsRoute route opts = do
+  opts' <- opts
+  let instances =
+        [ ''HasSubRoutes
+        , ''HasSubModels
+        , ''IsRoute
+        ]
+  pure $
+    flip fmap instances $ \i ->
+      StandaloneDerivD
+        ( Just
+            ( ViaStrategy
+                ( ConT ''GenericRoute
+                    `AppT` (ConT route)
+                    `AppT` opts'
+                )
+            )
+        )
+        []
+        (ConT i `AppT` ConT route)
diff --git a/src/Ema/Route/Generic/Verification.hs b/src/Ema/Route/Generic/Verification.hs
new file mode 100644
--- /dev/null
+++ b/src/Ema/Route/Generic/Verification.hs
@@ -0,0 +1,57 @@
+{-# LANGUAGE UndecidableInstances #-}
+
+module Ema.Route.Generic.Verification (
+  type VerifyModels,
+  type VerifyRoutes,
+) where
+
+import Data.Generics.Product.Any (HasAny)
+import GHC.TypeLits
+
+{- | @VerifyModels model routeModels lookups@ verifies the given @model@ to ensure that there
+exists a valid @HasSubModels@ instance for the given combination of (model, routeModels, lookups).
+-}
+type family VerifyModels model (subModels :: [Type]) (lookups :: [Type]) :: Constraint where
+  VerifyModels m '[] '[] = ()
+  VerifyModels m '[] t =
+    TypeError
+      ( 'Text "'WithSubModels' has extra unnecessary types: " ':$$: 'Text "" ':$$: 'Text "\t" ':<>: 'ShowType t)
+  VerifyModels m f '[] =
+    TypeError
+      ( 'Text "'WithSubModels' is missing submodel types: " ':$$: 'Text "" ':$$: 'Text "\t" ':<>: 'ShowType f)
+  VerifyModels model (model ': fs) (model ': ss) =
+    -- This checks the simple case that (the model ~ the submodel),
+    -- because it doesn't necessarily have to have a generic instance in this case.
+    -- After that, we can /assume/ the model has a generic instance to allow us to inspect its
+    -- structure statically to verify that the correct submodel exists.
+    VerifyModels model fs ss
+  VerifyModels model (subModel ': subModels) (sel ': sels) =
+    ( HasAny sel model model subModel subModel
+    , VerifyModels model subModels sels
+    )
+
+{- | @VerifyRoutes route rep subroutes@ verifies the given @route@ to ensure that there
+exists a valid @HasSubRoutes@ instance for @route@ given its @rep@ and the @subroutes@ it is generic-deriving from.
+
+Invariant: code ~ Code route
+-}
+type family VerifyRoutes (rcode :: [Type]) (subRoutes :: [Type]) :: Constraint where
+  VerifyRoutes '[] '[] = ()
+  -- Inconsistent lengths
+  VerifyRoutes '[] t =
+    TypeError
+      ( 'Text "'WithSubRoutes' has extra unnecessary types: " ':$$: 'Text "" ':$$: 'Text "\t" ':<>: 'ShowType t)
+  VerifyRoutes t '[] =
+    TypeError
+      ( 'Text "'WithSubRoutes' is missing subroutes for:"
+          ':$$: 'Text ""
+          ':$$: ( 'Text "\t" ':<>: 'ShowType t)
+      )
+  -- Subroute rep is unit (REVIEW: this case not strictly necessary anymore; should it be removed?)
+  VerifyRoutes (() ': rs) (() : rs') = VerifyRoutes rs rs'
+  VerifyRoutes (r' ': rs) (() : rs') =
+    TypeError
+      ( 'Text "A 'WithSubRoutes' entry is '()' instead of the expected: "
+          ':$$: 'ShowType r'
+      )
+  VerifyRoutes (r1 ': rs) (r2 ': rs') = (Coercible r1 r2, VerifyRoutes rs rs')
diff --git a/src/GHC/TypeLits/Extra.hs b/src/GHC/TypeLits/Extra.hs
new file mode 100644
--- /dev/null
+++ b/src/GHC/TypeLits/Extra.hs
@@ -0,0 +1,15 @@
+{-# LANGUAGE UndecidableInstances #-}
+
+module GHC.TypeLits.Extra where
+
+import GHC.TypeLits (TypeError)
+
+class Impossible where
+  impossible :: a
+
+{- | Like TypeError but suitable for use in type-classes to avoid `undefined`
+
+ cf. https://stackoverflow.com/a/72783230/55246
+-}
+type family TypeErr t where
+  TypeErr t = (TypeError t, Impossible)
diff --git a/src/GHC/TypeLits/Extra/Symbol.hs b/src/GHC/TypeLits/Extra/Symbol.hs
new file mode 100644
--- /dev/null
+++ b/src/GHC/TypeLits/Extra/Symbol.hs
@@ -0,0 +1,63 @@
+{-# LANGUAGE UndecidableInstances #-}
+
+module GHC.TypeLits.Extra.Symbol (
+  StripPrefix,
+  ToLower,
+) where
+
+import GHC.TypeLits (ConsSymbol, Symbol, UnconsSymbol)
+
+-- | Strip `prefix` from `symbol`. Return `symbol` as-is if the prefix doesn't match.
+type family StripPrefix (prefix :: Symbol) (symbol :: Symbol) :: Symbol where
+  StripPrefix prefix symbol =
+    FromMaybe
+      symbol
+      (StripPrefix' (UnconsSymbol prefix) (UnconsSymbol symbol))
+
+-- | Strip `prefix` from `symbol`. Return Nothing if the prefix doesn't match.
+type family StripPrefix' (prefix :: Maybe (Char, Symbol)) (symbol :: Maybe (Char, Symbol)) :: Maybe Symbol where
+  StripPrefix' 'Nothing 'Nothing = 'Just ""
+  StripPrefix' 'Nothing ( 'Just '(x, xs)) = 'Just (ConsSymbol x xs)
+  StripPrefix' _p 'Nothing = 'Nothing
+  StripPrefix' ( 'Just '(p, ps)) ( 'Just '(p, ss)) = StripPrefix' (UnconsSymbol ps) (UnconsSymbol ss)
+  StripPrefix' ( 'Just '(p, ps)) ( 'Just '(_, ss)) = 'Nothing
+
+type family ToLower (sym :: Symbol) :: Symbol where
+  ToLower sym = ToLower' (UnconsSymbol sym)
+
+type family ToLower' (pair :: Maybe (Char, Symbol)) :: Symbol where
+  ToLower' 'Nothing = ""
+  ToLower' ( 'Just '(c, cs)) = ConsSymbol (ToLowerC c) (ToLower' (UnconsSymbol cs))
+
+type family ToLowerC (c :: Char) :: Char where
+  ToLowerC 'A' = 'a'
+  ToLowerC 'B' = 'b'
+  ToLowerC 'C' = 'c'
+  ToLowerC 'D' = 'd'
+  ToLowerC 'E' = 'e'
+  ToLowerC 'F' = 'f'
+  ToLowerC 'G' = 'g'
+  ToLowerC 'H' = 'h'
+  ToLowerC 'I' = 'i'
+  ToLowerC 'J' = 'j'
+  ToLowerC 'K' = 'k'
+  ToLowerC 'L' = 'l'
+  ToLowerC 'M' = 'm'
+  ToLowerC 'N' = 'n'
+  ToLowerC 'O' = 'o'
+  ToLowerC 'P' = 'p'
+  ToLowerC 'Q' = 'q'
+  ToLowerC 'R' = 'r'
+  ToLowerC 'S' = 's'
+  ToLowerC 'T' = 't'
+  ToLowerC 'U' = 'u'
+  ToLowerC 'V' = 'v'
+  ToLowerC 'W' = 'w'
+  ToLowerC 'X' = 'x'
+  ToLowerC 'Y' = 'y'
+  ToLowerC 'Z' = 'z'
+  ToLowerC a = a
+
+type family FromMaybe (def :: a) (maybe :: Maybe a) :: a where
+  FromMaybe def 'Nothing = def
+  FromMaybe def ( 'Just a) = a
diff --git a/test/type-errors/Deriving.hs b/test/type-errors/Deriving.hs
new file mode 100644
--- /dev/null
+++ b/test/type-errors/Deriving.hs
@@ -0,0 +1,243 @@
+{-# LANGUAGE CPP #-}
+{-# LANGUAGE DeriveAnyClass #-}
+{-# LANGUAGE QuasiQuotes #-}
+{-# LANGUAGE TemplateHaskell #-}
+{-# LANGUAGE UndecidableInstances #-}
+
+module Deriving where
+
+import Data.Proxy (Proxy)
+import Data.Text (Text)
+import Ema.Route.Class
+import Ema.Route.Generic
+import Ema.Route.Generic.TH
+import GHC.Generics qualified as GHC
+import Generics.SOP qualified as SOP
+import Text.RawString.QQ (r)
+
+#define ENABLE_SPEC
+
+----------------------------------------
+-- Subroute verification
+----------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data BadRoute = BR_1 Int String | BR_2 String
+data M = M { m1 :: (), m2 :: () } deriving stock GHC.Generic
+
+deriveGeneric ''BadRoute
+-- Subroutes should not have constructors with multiple fields
+-- Expect: MultiRoute: too many arguments
+deriveIsRoute ''BadRoute [t|
+    '[ WithModel M
+     ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-----------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R_1 () | R_2 ()
+deriveGeneric ''R
+-- WithSubRoutes' list should not be shorter than number of route constructors
+-- Expect:
+{-
+'WithSubRoutes' is missing subroutes for:
+
+  '[()]
+-}
+deriveIsRoute ''R [t|
+  '[ WithSubRoutes '[ () ] ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-----------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R_1 () | R_2 ()
+deriveGeneric ''R
+-- WithSubRoutes' list should not be longer than number of route constructors
+-- Expect:
+{-
+'WithSubRoutes' has extra unnecessary types:
+
+  '[Int]
+-}
+deriveIsRoute ''R [t|
+  '[ WithSubRoutes '[ (), (), Int ] ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+------------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R_1 Int | R_2
+deriveGeneric ''R
+-- constructors should either be empty or contain () when 'WithSubRoutes' specifies ()
+-- Expect:
+{-
+A 'WithSubRoutes' entry is '()' instead of the expected:
+Int
+-}
+deriveIsRoute ''R [t|
+  '[ WithSubRoutes '[ (), () ] ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-------------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R_1 | R_2 
+deriveGeneric ''R
+-- subroute types that are nonisomorphic to what is specified in 'WithSubRoutes' should be illegal
+-- Expect:
+{-
+Couldn't match representation of type ‘()’ with that of ‘Bool’
+  arising from a use of ‘routePrism’
+-}
+deriveIsRoute ''R [t|
+  ' [ WithSubRoutes '[ (), Bool] ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-------------------------------------------
+
+-- subroute types that are the same as what is specified in 'WithSubRoutes' should typecheck"
+data RSubIso = RSubIso_1 | RSubIso_2
+deriveGeneric ''RSubIso
+deriveIsRoute
+  ''RSubIso
+  [t|
+    '[WithSubRoutes '[(), ()]]
+    |]
+
+-------------------------------------------
+
+-- FIXME: This test is broken.
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+routeSpec "subroute types that are an unwrapped representation of what is specified in 'WithSubRoutes' should typecheck | ( empty constructor <-> () ) special case"
+  (niceRoute ''() ''())
+  [t|
+    '[ WithModel (NiceNamedM () ())
+     , WithSubRoutes '[ (), PlainR_NiceNamedM ]
+     ]
+  |]
+  [r|
+  |]
+#endif
+#define ENABLE_SPEC
+
+-------------------------------------------
+
+-- Subroute types that are an unwrapped representation of what is specified in
+-- 'WithSubRoutes' should typecheck | (wrapper deriving /newtype/ GHC.Generic)
+-- case"
+data RSubNewtype = RSubNewtype_1 | RSubNewtype_2
+deriveGeneric ''RSubNewtype
+newtype WrapNewtype a = WrapNewtype a
+  deriving newtype (GHC.Generic, IsRoute)
+deriveIsRoute
+  ''RSubNewtype
+  [t|
+    '[ WithSubRoutes '[(), WrapNewtype ()]
+     ]
+    |]
+
+-------------------------------------------
+-- Submodel verification
+-------------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R1 | R2 
+deriveGeneric ''R 
+data M = M { m1 :: (), m2 :: () } deriving stock GHC.Generic
+-- Submodel selectors should not be less than number of subroutes
+-- Expect:
+{-
+'WithSubModels' is missing submodel types:
+  '[()]
+-}
+deriveIsRoute ''R 
+  [t|
+    '[ WithModel M
+     , WithSubModels '[ Proxy "m1" ]
+     ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-------------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R1 | R2 
+deriveGeneric ''R 
+data M = M { m1 :: (), m2 :: () }
+  deriving stock GHC.Generic
+-- submodel selectors should not outnumber number of subroutes
+-- Expect:
+{-
+'WithSubModels' has extra unnecessary types:
+
+  '[Proxy "m2"]
+-}
+deriveIsRoute ''R
+  [t|
+    '[ WithModel M
+     , WithSubModels '[ Proxy "m1", Proxy "m2", Proxy "m2" ]
+     ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-------------------------------------------
+data RSubMSelf = RSubMSelf1 | RSubMSelf2 RSubMSelf
+  deriving stock (GHC.Generic)
+deriveGeneric ''RSubMSelf
+data MSelf = MSelf {mself1 :: (), mself2 :: ()}
+  deriving stock (GHC.Generic)
+
+-- submodel type selectors be able to reference the model itself if they are of the same type
+deriveIsRoute
+  ''RSubMSelf
+  [t|
+    '[ WithModel MSelf
+     , WithSubModels '[Proxy "mself1", MSelf]
+     ]
+    |]
+
+-------------------------------------------
+
+#undef ENABLE_SPEC
+#ifdef ENABLE_SPEC
+data R = R1 | R2
+deriveGeneric ''R
+data M = M { m1 :: (), m2 :: () }
+  deriving stock GHC.Generic
+-- submodel type selectors must, at a minimum, refer to a model field of a matching type
+-- Expect:
+{-
+Couldn't match type ‘Bool’ with ‘()’
+-}
+deriveIsRoute ''R
+  [t|
+    '[ WithModel M
+     , WithSubModels '[ Proxy "m1", Bool ]
+     ]
+  |]
+#endif
+#define ENABLE_SPEC
+
+-----------------------------------------
diff --git a/test/type-errors/Spec.hs b/test/type-errors/Spec.hs
new file mode 100644
--- /dev/null
+++ b/test/type-errors/Spec.hs
@@ -0,0 +1,5 @@
+module Main where
+
+-- | Filler module so cabal will be happy that there's a main-is
+main :: IO ()
+main = pure ()
